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New YAMAGATA Web site Helps U.S. Businesses Navigate International Marketing

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SAN DIEGO May 1, 2007Yamagata America Inc. today launched a new Web site offering U.S. companies and their marketing agencies everything they need to successfully sell products overseas.

“These days, businesses need much more than just translations to effectively market to customers abroad,” said Shiro Fujimoto, president of Yamagata America. “We have responded by expanding our Web site into a comprehensive resource of localization services. With a single visit, businesses can quickly find out how to communicate, produce and distribute marketing materials when and where they are needed.”

Located at www.yamagataamerica.com, Yamagata America’s new Web site is designed to let companies think globally and act locally. The Web site makes it easy for companies to find what they need by neatly organizing localization into three categories – communicate, produce and distribute.

By clicking on Communicate, visitors to the Web site will find out about technical writing, translation and cultural accuracy services. By clicking on Produce, visitors will see desktop publishing, Web development, software GUI, data formatting and e-learning services. By clicking on Distribute, they will gain access to information on distributed printing, international logistics, on-demand publishing and more.

“The Web site’s simple navigation and wide range of localization services lets companies focus their energy where it is needed – on developing excellent products,” said Fujimoto.

YAMAGATA America Inc.
Established in 1989, Yamagata America Inc. helps companies transcend language, cultural and geographic barriers to effectively communicate with customers around the world. Copy is translated to accurately reflect regional nuances and cultural tradition. Web sites, data sheets and product manuals are produced with the right look for target markets. Documents are printed and distributed when and where they are needed.

With ISO 9001:2000 and ISO 14001:2004 certifications, Yamagata is dedicated to constantly improving its business practices. These prestigious certifications signify that every aspect of Yamagata business, from tools and processes to the final product, are of the highest quality and environmentally safe.
 
 Editorial contact:
 Will Curtis, Public Relations Manager
 (714) 349-7976
 will@yamagataamerica.com